Oliver Higgins: Launching Cannabis Products in Canada

In the latest episode of Pod of Flowers, Jay Rosenthal and Krista host special return guest, Oliver Higgins, who after scoping the market last year at Hall of Flowers, has returned with products now in the Canadian market.

Oliver shares the unique experience of dealing with the Canadian government compared to the perceived bureaucracy in the U.S. The stability and predictability of the Canadian system, including excise tax, providing a refreshing perspective on doing business between the two markets. Including the experience of pitching products to provincial boards and a sneak peek at Higg’s live resin disposable vape, the challenges of product approval, and the strategic approach to entering the Ontario market.

As always Krista and Jay dig into the details of the Canadian cannabis industry which sparks a conversation around the importance of understanding your competitors in the Canadian market.

Our Hosts:

Connect with Krista: https://www.linkedin.com/in/krista-raymer/

Connect with Jay: https://www.linkedin.com/in/jaymrosenthal/

Our Guest:

Oliver Higgins, Chief Executive Officer at Higgs: https://www.linkedin.com/in/oliver-higgins-020618183/

The Brand: https://www.higgs.life/